Launch Your Career with the Meta Social Media Marketing Professional Certificate
Skills You'll Gain
Social Media Marketing
Digital Marketing
Content Marketing
Brand Management
Generative AI in Social Media Marketing
Performance Advertising
What's included
- Online Learning: Access Coursera Professional Certificates for flexible, self-paced learning.
- 4 In-Person Sessions: Topic-related, hands-on learning to deepen your understanding.
- 3 Coaching Sessions: Personalized support to ensure you stay on track and successfully complete the program.
- Job-Ready Skills: Gain a recognized Professional Certificate and build a portfolio of work samples to showcase to potential employers.
What you'll learn
This six-course program will equip you with the skills and knowledge needed to excel in the fast-growing world of social media marketing:
- Build an Online Presence: Establish a strong personal or business brand on social media.
- Create Effective Content: Develop engaging social media posts and ad campaigns that drive real business results.
- Master Meta Ads Manager: Learn to create, launch, and optimize Facebook and Instagram ads that convert.
- Analyze Campaign Performance: Understand how to evaluate the success of your campaigns and apply insights to improve results.
- Hands-On Learning: Apply your new skills in real-world projects such as creating content calendars, building ad campaigns, and presenting results to employers or clients.
Courses
The courses in this program are:
- Introduction to Social Media Marketing
- Learn the foundations of digital marketing and explore how platforms like Facebook and Instagram work.
- Social Media Management
- Develop skills in managing multiple social media accounts, building a content strategy, and growing a social following.
- Fundamentals of Social Media Advertising
- Understand the basics of social media advertising, from planning campaigns to targeting the right audiences.
- Advertising with Meta
- Dive deep into Meta Ads Manager to create and optimize campaigns on Facebook and Instagram.
- Measure and Optimize Social Media Campaigns
- Learn how to track the effectiveness of your campaigns and optimize them for better performance.
- Capstone Project
- Apply everything you've learned by creating a full social media ad campaign, optimizing it, and presenting your results. This project will form the basis of your job-ready portfolio.
Applied Learning Projects
Throughout the program, you’ll gain hands-on experience by working on real-world projects, including:
- Creating a Facebook or Instagram business page
- Doing a brand exercise for your business
- Creating posts on Facebook and Instagram
- Creating a content calendar
- Creating a creative brief for your social media ad
- Building your own full ad campaign in Meta Ads Manager
- Presenting your campaign results
By the end of the course, you’ll have a comprehensive portfolio of projects to showcase to potential employers or clients.
Who Should Enroll?
- Individuals looking to start or switch careers to social media marketing
- Recent graduates seeking a career-ready credential
- Entrepreneurs looking to grow their online presence and drive business results
- Marketing professionals wanting to upgrade their skills with the latest AI and social media strategies
🔸Why Choose This Program?
Get Job-Ready in 5 Months
With the Meta Social Media Marketing Professional Certificate, you’ll be prepared for roles like:
- Social Media Manager
- Social Media Specialist
- Social Media Coordinator
Take the first step toward launching your career in social media marketing with Creative Tech Hub Caribbean.
Investment
- The total cost is $1,250 if you pay all at once.
- Or, you can pay $350 each month for 4 consecutive months.
Planning
- Registrations close: November 10th
- Payments deadline: November 18th
- In-person sessions: Every Wednesday starting November 20th, from 9:00 am - 11:00 am
Sign Up Here!
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